You've Got 8 Seconds - Communication Secrets for a Distracted World

Author(s): Paul Hellman

Politics & Current Affairs | Non-Fiction

You made a great point -- but did anybody hear it? Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising--the average attention span has dropped to 8 seconds. To get heard, says high-stakes communications expert Paul Hellman, you need to focus your message, be slightly different, and deliver with finesse. Through fast, fun, actionable tips, You've Got 8 Seconds explains what works and what doesn't, what's forgettable and what sticks. With stories, scripts, and examples of good and bad messages, the book reveals three main strategies: FOCUS: Design a strong message--then say it in seconds. VARIETY: Make routine information come alive. PRESENCE: Convey confidence and command attention. You'll discover practical techniques, including the Fast-Focus Method(TM) that the author uses with leadership teams; how to stand out in the first seconds of a presentation; and 10 actions that spell executive presence. Whether pitching a project, giving a speech, selling a product, or just writing your next email, with You've Got 8 Seconds you'll get heard, get remembered, and get results.

$20.99(AUD) RRP $27.99(AUD)

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Product Information

General Fields

  • : 9780814438305
  • : Amacom
  • : Amacom
  • : books

Special Fields

  • : Paul Hellman